E-Commerce Strategy

Bloom & Co

Accelerating D2C growth through customized Shopify headless architecture and fluid transactional design.

Timeline
2025
Bloom & Co

Overview

Bloom & Co is an international D2C wellness brand. They needed a future-proof storefront that would improve international checkout conversions and load instantly under peak promotional traffic.

The Challenge

Their previous monolithic setup suffered from page speed degradation (LCP > 4s) and high mobile checkout drop-offs, hindering their global influencer campaigns.

Our Solution

We built a headless Shopify storefront utilizing Next.js and Tailwind CSS. The design prioritized one-tap checkouts, seamless cart transitions, and ultra-optimized asset preloading to score perfect Web Vitals.

Project Outcome

Key Metrics

-45%Cart abandonment rate
1.1sLCP page load speed
+150%Mobile revenue increase
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